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Stray data

Stray data

Stray Data is my graduation project. The idea came in light of society’s lack of credibility over social media that has become the source of most of our information that we circulate and promote without fact checking the information we receive.

I started playing with a LaserJet printer; and found out a manual technique where I could change words as they are printed. I started navigating different placements of the printing papers and could stretch, distort, extend, and narrow them to the point that some words lost shape completely and became unreadable. The words I chose remained the same but the way they look is different now, echoing how the media portrays different realities to the one we actually live in. 

The project was digitally projected in a public area where different words were scattered around the space allowing the physical elements to play a role in how the words were shown. People could walk around scanning a QR code to enter this virtual distorted reality, chasing the words until they are at the right angle to read.

Thank you