Gringo Coffee Packaging Idea
Gringo Nordic is a curious coffee roasting company in Gothenburg, Sweden. They were planning to launch their most powerful Espresso, Hobo.
I tried to find inspirations for strength that echo the bitter and sharp taste of coffee. The Character I created has eyes wide open, filled with clear veins, expressing the intensity of the coffee and so his mustache symbolized solidity and confidence throughout the years.
